Boosting

Inspiration

A selection of insights to reflect on
and boost ideas.

A selection of insights to reflect on and boost ideas.

Article –  Insights

Risk in good times and bad 

In general, as human beings, we seek to avoid uncertainty. We prefer the security that knowing what is going to happen gives us, we choose certainties over ambiguities. However, in…
Article –  Insights

With much room for doubt

In companies (and in life) we like certainties. We want to know how much we are going to earn, that a certain product launch is going to go well, or…
Article –  Insights

Warning, hazardous path!

We make decisions all the time, and even if we’re not trained to do so, we are supposed to do it right when seeking long-term success. However, if we are…
Article –  Insights

Guessing, justifying, or deciding? 

When making decisions in companies, those responsible find themselves with a great difficulty: the impossibility of knowing what will happen in the future. Some challenges that may arise depending on…
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